I’d like to begin this week’s Journal with the Haynes
reading. Hayes challenges the view (proported by Hernon) that there is a clear
distinction between assessment (the process of gathering data) and evaluation
which is traditionally done during the final stages, where data is interpreted.
She argues that the entire process of needs assessment, planning, service
provision, assessment and analysis are predicated on underlying value
judgements and that such judgements strongly affect the nature of the research.
Her article focuses on evaluative research focused on service provision in the
Libraries services area. She identifies that there is a gulf between the ideas
and research that dominate library and information studies and the research
that libraries conduct for themselves.
Haynes criticises the Gap model used to measure
differences between perceptions of a service and various other dimensions (e.g.
expectations of ideal service, importance of service attributes, etc.). It is a
model that compares a service with what users want, however (as Haynes argues)
it does not account for the social role or needs of its users. She argues that
service quality can be determined not only in relation to what users say they
would like, but what the whole potential user community would most benefit
from. She stresses that evaluation must engage in dialog that will allow a
library’s mission statements and objects to evolve in response to the changing
needs of the community and their users.
I think this is an extremely important approach.
Libraries in my own area (Western Sydney) have a range for very successful
English conversation classes for people of migrant and refugee backgrounds. A
Library evaluation policy that constantly strives to engage in dialogue with
their communities to determine organisational goals dynamically and according
to the changing and developing needs of their users is essential to ensuring its role as an effective service provider to
the community. Furthermore, to what extent should libraries today be solely
focusing towards alleviating information poverty, to enable disconnected people
and groups to build social mobility, bridge the digital divide, and alleviate
Castells’ ‘fourth world’ phenomenon?
I believe the function of libraries are fast becoming
centres that don’t simply allow access to information resources, but are
centres that strengthen, include and empower disaffected and disconnected
community groups. Again, Aleph Molinari’s ‘Learning and Innovation Centre’ is a
perfect model with which modern Libraries can pursue to fulfil the information
needs and the social needs of its
users and communities.
There is the ideological argument here against this role
for libraries however. That is, to what extent will library services (in its
attempt to build social mobility and inclusiveness) be informed by the
overarching dominant ideology that it functions under (or from an Assangian
perspective, to what extent will librarians be conspirators colluding with
larger more powerful conspiratory systems?) Isn’t the attempt to ‘educate’
community groups who are insulated by their own small worlds, merely an attempt
to hegemonise them into the over-arching ideological system?
This problem can be dealt with an educative approach
called critical pedagogy which rests its theoretical basis on the philosophies
of Paulo Freire. The short video below outlines the critical pedagogical approach.
This video is a longer interview with Paulo Freire who has some interesting things to say:
I’ve seen a similar approach in my own professional
practice earlier in my career. Westside is an ongoing writing and publication
project that I’ve been involved in since its inception. It is a project that
was initiated by BYDS (a community arts services hub based in Bankstown) in
1998.
It was one the first publications to have officially recognise my literary work as a teenager. The Chief Editor of the publication Michael Mohammed Ahmad was published in the first series. He has transformed the series from a set of yearly magazines that published the writings of teenagers in the Bankstown region into a publishing house with the purpose of recognising the voice of under-represented writers in the Western Sydney region, sourcing and educating hundreds of writers from the region with various literary programs and creating a network of established and emerging writers. Westside has conducted countless projects that have empowered the often misrepresented and disadvantaged communities of Western Sydney. Its approach to improving literacy in Western Sydney can be characterised as one with a strong concern for how dominant ideologies and discourses function to disaffect the subpopulations of the region.
Hague argues that library evaluation systems remain
systems centred with a focused on quantitative tools and believes that a mixed
method that will supplement quantitative research methods with user centred
qualitative approaches which consider users’ social contexts. This is why the evaluative
approach she suggests is an important one. It allows practitioners to be aware
of the ideological assumptions behind their evaluation of library services and
allows them to shape their services in a way that empowers their users with the
tools and resources to shape and dictate discourse according to the users own
values and ideological background (an approach of critical pedagogy).
Wang’s Photovoice method is an excellent qualitative
method that can be used to establish an important dialogical approach to
dynamically shape organisational goals. Having moved on to this reading after
the Hague reading, I was surprised that it was also an approach that is
informed by Freire philosophy. It allows people within the community to record
and reflect on their community’s strengths and concerns through photography, promotes
critical dialogue about important issues through group discussions of
photographs and allows them to reach policy makers. The method has several
strengths.
·
It accounts for a fundamental problem of
needs assessment – that what researchers think is important may neglect what
the community thinks is important.
·
It uses a visual medium that can overcome
barriers of language and is thus a robust form of communication.
·
It allows the sampling of different social
and behavioural settings from the perspective of the user.
·
The method itself can sustain community
participation during the process of needs assessment and program
implementation. Photovoice itself can build network connections and dialogue
with researchers. The process itself provides tangible and immediate benefits
to people and their social networks through the dissemination of photographs.
·
It allows the target community/users to
reaffirm or redefine program goals during the period when community needs are
being assessed through interaction with curious community members.
·
It allows an opportunity for participants to bring
explanations, ideas and stories of people within their community network into
the assessment process.
·
Allows participants to photograph not only
their community’s needs, but also their strengths.
Participants select photographs that most accurately
reflect a community’s needs and assets, tell stories about the meaning of the
photographs and organise them into categories based on issues or themes. Such a
participatory assessment process unveils real local needs sourced by the target
users/community themselves. Wang’s focus in the paper revolved around a case
study of rural Chinese Women, however it is easy to see how this method can be
appropriated in a variety of contexts, especially online where programs like
Instagram and crowd sourcing have become commonplace.
I’d like to move on to the final reading for this week,
Haythornthwaite’s paper on Social Network Analysis, which is an approach (as
Christakis’ and Fowlers research shows) with very important ramifications for
understanding the broad scale social phenomena of today’s world.
The approach examines both the content (contagion) and
the pattern of relationships (topology) in order to determine how and what
resources flow from one actor to another. The approach identifies relationships
and network structure before it goes about labelling groups. It then goes on to
analyse the dynamism between the dyad by trying to understand the rules and
codes that govern information transfer. Furthermore, Haythornthwaite states
that relationships can be characterised by their content (or contagion). My
earlier post (PIK Week 7.5) on Christakis examines the functionality of social
networks and the rules that govern them in more detail.
Haythornthwaite visits some aspect of networks that I
don’t feel like I’ve covered in my previous post:
·
Direction characterises the which way information
flows – It can be:
o
Asymmetrical (e.g. boss to worker)
o
Undirected – which is more complex and
dialogical in nature.
·
Strength refers to the intensity of a
relationship or the frequency with which contagion is exchanged.
·
Strength Ties describes the resilience
between two actors. It is dependent on contextual factors, like surrounding
network topology, contact frequency, duration of associations, reciprocity, intimacy
and kinship.
Haythornthwaite also covers five network principles to
examine the relational properties of a network:
·
Cohesion - grouping actors according to strong common
relationships with each other (characterised by density and centralization [no.
of connections] in a sociograph)
·
Structural equivalence – grouping actors
based on their similarity in relation to others (characterised as having
identical ties to and from all other actors in the network in a sociograph)
·
Prominence – indicating who is in power
(characterised by centrality in a sociograph)
·
Range – indicating the extent of an actor’s
network (and their subsequent influence)
·
Brokerage – indicating bridging connections
to other networks (characterised by singular nodes in between two different
networks – These are the connections Assange proposes need to be targeted to
dismantle an organisation)
This approach is, in my opinion, is a very powerful
method of understanding how broad ranging communities function and will most
likely hold a lot of sway in the information science in the next few years as
computer networking analysis technologies and big data develop. It is an
approach that identifies power relations within a network, and such an approach
is fundamental when trying to understand information and people’s relationship
to it.
It would be interesting to look into the meta-theoretical and ontological underpinnings of Social Network though I don't have the time to look into it here. I do find social networking theories like Social Network Analysis, Actor Network Theory, and Christakis and Fowler's insights into social networking extremely influential however. I had begun this course with separate notions of how Ideology, power, and privacy/censorship functioned in the context of information and knowledge. My studies on Social Networking theory have truly allowed me to weave a web and seamlessly connect these seperate notions. Given a well developed ontological basis for these theories, I believe I will have a robust intellectual framework to approach my future studies. It will be an area that I will undoubtedly revisit and focus on later down the track.
It would be interesting to look into the meta-theoretical and ontological underpinnings of Social Network though I don't have the time to look into it here. I do find social networking theories like Social Network Analysis, Actor Network Theory, and Christakis and Fowler's insights into social networking extremely influential however. I had begun this course with separate notions of how Ideology, power, and privacy/censorship functioned in the context of information and knowledge. My studies on Social Networking theory have truly allowed me to weave a web and seamlessly connect these seperate notions. Given a well developed ontological basis for these theories, I believe I will have a robust intellectual framework to approach my future studies. It will be an area that I will undoubtedly revisit and focus on later down the track.
References
Haynes, A. (2004) 'Bridging the Gulf:
Mixed Methods and Library Service Evaluation'. Australian Library Journal 53
(3): 285-306
Haythornthwaite, Caroline (1996)
Social Network Analysis: An Approach and Technique for the Study of Information
Exchange. Library and Information Science Research V18 , 323-342.
Wang, C. and Burris, M. (1997).
Photovoice: concept, methodology and use for participatory needs assessment. Health
Education and Behaviour. 24(3): 369-387.
No comments:
Post a Comment